Paddy Power always courting controversy

Most online casinos will be running promotions of some kind this Easter. The above “Resurrection Reload” is the offering from Paddy Power live casino.

If you’re offended by the use of Jesus Christ as the promo mascot then you won’t want to visit their promo page, where in a video overlay He poses the questions:

• “Feeling a little down?”
• “Think no one worships you?”
• “Carrying the weight of the world on your shoulders?”
• “Sick of waiting for a miracle ?”

…before giving you the rundown on the reload offer from Paddy’s

Likely to ruffle some feathers?  Probably.  But that is what Paddy Power’s PR/marketing people love to do;  either creating a headline, or leveraging the biggest headline of the moment.  From an $75 million endorsement offer to Tiger Woods at the height of his bonkfest scandal to World Cup edition dildo’s sent to the English football team WAGS, their list of stunts is long and colorful.  And I guess it works, because they still keep churning them out!

The below television commercials, some of which made it to TV, some of which were banned,  are a few more examples of their handiwork.

Chav tranquilizer Chavved-Up…

 

Spot the transgendered ladies at Cheltenham Ladies Day…

 

Imogen Thomas & the easiest Gig she’s ever had…

 

Wheelies runner – this one was banned