Live Casino Guide
Bookmark and Share

Ladrokes gets dedicated Evolution Gaming live room

24 October 2012, Staff writer

Highlights: Ladbrokes have become the latest (4th) Evolution Gaming licensee to provide their customers with Evolution's dedicated live casino room experience. The room will initially contain 3 live blackjack tables, all bearing Ladbrokes new branding.


(PRESS RELEASE) -- 24 October 2012,  Evolution Gaming, the world leader in video-streamed Live Dealer gaming, has launched a new dedicated Live Casino area for Ladbrokes that reflects the company’s distinctive new branding.

This dedicated, fully branded Ladbrokes Live Casino area consists initially of three Live Blackjack tables. The tables, finished with Ladbrokes branded red cloth, are sited in front of a bespoke 3D rendered backdrop featuring the Ladbrokes ‘L’ logo.

The area is available exclusively to Ladbrokes’ customers via Ladbrokes.com, with two tables operating 24/7 and the third open 12 hours every day.

Richard Poole, Head of Casino & Games at Ladbrokes eGaming, said: “The dedicated area that the Evolution team has created for us at their studios is a really strong and effective way to present our new brand identity online. Consistent branding across our retail estate and online services is key for us. We want to offer a complete brand experience for customers and create maximum loyalty across all channels. Fully branded dedicated environments online are central to that strategy.”

Sebastian Johannisson, Evolution Head of Account Management, added: “Ladbrokes is a name synonymous with betting and gaming, and we are delighted that Ladbrokes is extending its online presence with a fully branded Live Casino that will be instantly recognisable to their customers. We are confident that dedicated tables and environments add real value for our licensees. That’s why we’ve seen such a phenomenal take-up of these branded areas by Evolution licensees in 2012, which has far outstripped the number of dedicated tables and environments we introduced in 2011.”
 


About Evolution Gaming
Evolution Gaming are a specialist live gaming platform developer, streaming games from their Riga, Latvian based dealer studio.  Since their launch in late 2006, they have managed to sign an impressive list of licensees to their product, including online gambling powerhouses William Hill, Paddy Power, Ladbrokes, Victor Chandler, Sportingbet, 888, and PartyGaming.

Their live dealer product is licensed and regulated by both the Latvian Gambling Authority and Alderney Gambling Control Commission..
 

About Ladbrokes
Ladbrokes are one of the largest and best known betting companies in Britain. They are listed on the London Stock Exchange, have over 2,700 terrestrial betting shops and over 800,000 active customers (including online) worldwide. They license their live casino games from both Evolution Gaming, and CWC Gaming ('Classic Live Games')

 

<<< Back to current news

 


© Livedealer.org.  All Rights Reserved


Live Dealer (home) Live Casinos
Compare casinos
Compare platforms
Country analysis
US Players
Top Rated
Live Casino Games
Live Baccarat
Live Blackjack
Live Roulette
Live Sic Bo
Live Poker
Live game limits
New live games
iPad live games
888 Live Casino
Bet365 Live Casino
William Hill Live
Betfred Live Casino
Ladbrokes Live Casino
32 Red Live Casino
Bodog88 Live Casino
Dublinbet
Betfair Live Casino
Betsson Live Casino
Unibet Live Casino
Paf Live Casino
Lucky Live Casino
Party Casino Live
BetVictor live Casino
Paddy Power Live
5 Dimes Live
Forum
Blog / articles
News releases
News archive
Bonus/promos/offers
Learn
Introduction
FAQs
Industry timeline
Industry org's
Legal issues
Live card counting
Blackjack house edge
Deposit options
The dealers
Video demos